Ace of Spades
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ABOUT THE PROJECT
I stepped into this project following its initial launch to spearhead a comprehensive overhaul of the user experience. Inheriting a title with significant usability challenges and a low critical reception, my objective was to stabilise the interface and realign the product with its core audience.
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Service
UI UX
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Client
Blitz Games Studios | Jagex
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Live
Nov 2012 - Jan 2013
Following the initial launch of Ace of Spades, which faced significant critical headwinds and a sub-40% approval rating, I stepped in to lead the project's turnaround strategy. My focus was on bridging the gap between developer intent and player expectations through a transparent, community-first roadmap.