I'm Raj Kumar a Creative Director a Product Designer a UI UX Designer

Spearheaded "zero to one" development for 9+ titles, driving early-stage product design, pre-visualisation, asset creation, and final delivery.

Executed advanced technical solutions and gameplay mechanics in Unreal Engine, demonstrating excellence in UMG, complex material creation, and Blueprint visual scripting.

Led in-depth interactive prototyping in Figma and facilitated cross-disciplinary workshops in Figma and FigJam to align creative, design, and technical teams.

Steered overarching art direction and managed targeted production pipelines, establishing cohesive visual identities and streamlining development workflows.

Authored comprehensive game style guides, technical product specifications, and compelling pitch decks designed to support strategic investment rounds.

Orchestrated the creative vision for a high-profile Women's World Cup gamification experience, ensuring brand alignment and peak engagement on a global stage.

Led a multidisciplinary, cross-functional team across multiple time zones, streamlining collaboration between engineering and design to meet rigorous tournament deadlines.

Spearheaded the UX research and prototyping framework, utilising Figma to translate complex user data into high-conversion, intuitive digital interfaces for a global audience.

Orchestrated the end-to-end product roadmap, bridging technical constraints with immersive storytelling to deliver a seamless, localised experience on a world stage.

Orchestrated global expansion strategy by identifying high-growth market opportunities and leading cross-functional alignment to execute long-term international roadmaps.

Architected end-to-end product flow redesign, optimising the user journey and implementing a scalable strategy that enhanced overall product performance.

Directed comprehensive user testing and market research to drive product-led growth initiatives and validate features for diverse global audiences.

Championed creative vision and stakeholder collaboration, bridging the gap between design, engineering, and business goals to deliver a cohesive product suite.

Influenced strategic product roadmapping, balancing immediate tactical wins with visionary long-term development to sustain competitive advantage.

Directed the end-to-end creative vision and UX strategy for high-impact carbon reduction initiatives, ensuring technical complexity was translated into seamless, mission-critical user experiences.

Architected end-to-end product flow redesign, optimising the user journey and implementing a scalable strategy that enhanced overall product performance.

Led multi-disciplinary production teams within high-pressure environments, consistently delivering complex, large-scale projects ahead of rigorous global deadlines.

Facilitated cross-functional collaboration among diverse stakeholders and executive leadership to align creative output with overarching organisational objectives and sustainability goals.

Championed flagship product showcases at COP26, representing the organisation on a global stage to drive engagement with international policy leaders and industry partners.

Directed comprehensive creative vision and UI/UX overhauls, leveraging data analytics to maintain a consistent 4.4/5 user app rating.

Led departmental expansion, managing multi-disciplinary creative teams while scaling organisational headcount from 12 to 60 employees.

Secured strategic Meta partnerships and venture funding, resulting in the "Best VR Fitness Product of 2020" industry award.

Executed global marketing strategy and virtual production, gaining high-profile features across the BBC and major international media outlets.

Governed executive-level stakeholder relationships, holding regular strategy sessions to align product roadmaps with key platform partner objectives.

Directed art and UX strategy for a premier soccer mobile application, ensuring high-impact visual and functional alignment.

Managed remote production across three global time zones, optimising workflows and maintaining seamless collaboration for distributed creative teams.

Delivered a comprehensive UX overhaul via high-fidelity prototypes, significantly elevating product usability and modernising the interface.

Guided high-profile client relationships, expertly balancing complex expectations with sophisticated design solutions under rigorous professional standards.